Online Sales Platform – Hoosier Food Market – Vegetable Crops Hotline

Online Sales Platform – Hoosier Food Market

Hoosier Food Market, an online sales platform where farmers can sell directly to consumers with no overhead costs.

COVID-19 has changed the way we do a lot of things. Purdue Agriculture recognized that many farmers markets may not be operating at the same capacity, and restaurants may not be purchasing the same amount of product as they were before the pandemic. Faculty and staff from the Purdue College of Agriculture teamed up with Microsoft in a collaboration to provide a free online virtual marketplace that was adapted from the Open Food Network where growers can make their own individual shops to sell their products, and market masters can work with their growers to offer the same goods they offered before, but just online. They call this platform Hoosier Food Market (www.hoosierfoodmarket.com).

You can read more about this platform in the press release from Purdue Agricultural Communications: https://ag.purdue.edu/stories/how-microsoft-and-purdue-ag-are-working-together-to-help-hoosier-farmers/

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