Roy W Ballard

Extension Educator & Indiana SARE Coordinator
Hancock County
Roy W Ballard's website

8 articles by this author

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3Looking for a way to increase sales of fresh fruits and vegetables? Knowledge is power! Purdue Extension FoodLink IS Produce Knowledge! My thought has always been that a knowledgeable consumer will be in a better place to make informed purchasing decisions and will likely purchase more of a given product. If they can see an…Read more about Purdue Extension FoodLink IS Produce Knowledge![Read More]


I know as producers of some of the finest fruits, veggies, herbs and flowers in Indiana no one is more excited to welcome Spring and a new market year than YOU! Whether or not you have used FoodLink in the past as a way to increase consumer knowledge of and interest in your products we…Read more about Welcome to Spring and FoodLink[Read More]


Would you buy something if you didn’t understand how it worked or what to do with it? Likely not… Imagine a customer of yours who doesn’t know how to select, prepare or store the fresh healthful produce that you are growing and offering for sale. How likely is it that they will buy that product? Or buy it twice?…Read more about Use FoodLink to Increase Awareness and Sales of Fresh Produce[Read More]


Farmer Rancher Grant Program of NCR-SARE is for farmers and ranchers who want to explore sustainable solutions to problems through on-farm research, demonstration, and education projects. The Farmer Rancher Grant offers grants of up to $7,500 for an individual applicant, $15,000 for 2 applicant farmers cooperating, and $22,500 for three or more farmers cooperating. More…Read more about 2017 North Central SARE Grant Awardees Announced[Read More]


NCR-SARE’s Professional Development Program (PDP) provides funds for professional development projects that provide sustainable agriculture training to agricultural professionals and educators. Projects can be up to three years in duration, and funding level is capped at $75,000 for each project. The 2017 call for proposals is now available online at http://www.northcentralsare.org/Grants/Our-Grant-Programs/Professional-Development-Grant-Program Proposals are due at…Read more about NCR-SARE 2017 Professional Development Program Call for Proposals[Read More]


Farmers and ranchers in the North Central region are invited to submit grant proposals to explore sustainable agriculture solutions to problems on the farm or ranch. Proposals should show how farmers and ranchers plan to use their own innovative ideas to explore sustainable agriculture options and how they will share project results. Sustainable agriculture is…Read more about The 2017 North Central Region – Sustainable Agriculture Research Calls for Proposals are Now Open[Read More]


How many times have you had to explain to a customer how to select, prepare or store a product that you have grown and are offering for sale? Did you ever wonder if more shoppers might buy your product if they had a clear understanding of how to prepare it? How many of us would…Read more about FoodLink is NOW READY for Your Use[Read More]


​Consumers have many choices in today’s marketplace. Whether they are shopping in the your farm market, roadside stand, community farmers’ market or the local grocery store it makes no difference…busy shoppers can choose to buy fresh fruits and vegetables or any number of frozen or otherwise preprocessed (value added) foods. FoodLink, a FREE tool developed…Read more about Foodlink – A New Tool to Increase Farm Sales and Improve Shopper Knowledge about Specialty Crops[Read More]