Webinar Series on Financial Tools for Leafy Green Growers October 17, 2024 - From Issue: 746 By: Ariana Torres, Juliano Marques and Jean Pierre Zavala Varela Read More The growth of local food movements offers small farmers economic opportunities to access attractive, high-value markets for sustainably and locally grown leafy greens. Still, farmers face a myriad of decisions[Read More…] Article Categories: Vegetable Crops – General Article Tags: Agribusiness HortCalculator
Marketing & Social Media for Vegetable Farms June 28, 2024 - From Issue: 739 By: Ariana Torres Read More Most Americans use social media to share information, find entertainment, and engage with businesses, which has made social media an important information source for all generations. Figure 1 shows findings[Read More…] Article Categories: Vegetable Crops – General Article Tags: Farm Market Marketing Social media
The US Market for Salad Mixes May 2, 2024 - From Issue: 735 By: Ariana Torres Read More Americans are eating more greens, and salad mixes (i.e., spring mix, salad kits, packaged salad) are among the top drivers of this increased consumption. Salad mixes include different varieties of[Read More…] Article Categories: Greens and Salad Crops Lettuce Vegetable Crops – General Article Tags: Consumers Marketing
For Young Consumers, Farm-to-Fork Is Not Organic March 14, 2023 - From Issue: 715 By: Ariana Torres Read More Millennials and Gen Z are predicted to shape emerging food trends in America. Millennials, the largest living generation, are spending more food dollars in restaurants and convenient meal prepping than[Read More…] Article Tags: consumer info farm-to-fork
For Young Consumers Farm-to-Fork Is Not Organic August 11, 2022 - From Issue: 710 By: Ariana Torres Millennials and Gen Z are predicted to shape emerging food trends in America. Millennials – the largest living generation – are spending more food dollars in restaurants and convenient meal[Read More…] Article Tags: Ag Economics – General
The Three Types of Melon Consumers April 21, 2021 - From Issue: 687 By: Ariana Torres, Bridget Behe and Petrus Langenhoven Read More The average American eats almost 9 pounds of cantaloupe and 2 pounds of honeydew each year (Agricultural Marketing Resource Center, 2018). An increased melon consumption is mainly explained by consumer[Read More…] Article Categories: Cucurbits Melons, Other Article Tags: consumer info
Update from Purdue Horticulture Business October 20, 2020 - From Issue: 683 By: Ariana Torres A list of articles and publications are available at the Purdue Horticulture Business website. Articles range from weekly reports about prices of fruits and vegetables sold at farmers markets, the[Read More…] Article Categories: Vegetable Crops – General Article Tags: Ag Economics – General Marketing
Survey to Your Production and Marketing challenges April 11, 2019 - From Issue: 655 A research team at Purdue University invites you to participate in a survey of specialty crops growers to better understand your production and marketing challenges. This survey will help us[Read More…] 5 Social Media Best Practices to Help You Increase Sales April 12, 2018 - From Issue: 640 By: Ariana Torres Today, seven out of 10 Americans use social media to share information, find entertainment, and engage with businesses (Pew Research Center, 2017). Social media have become an important information source[Read More…] Article Tags: Ag Economics – General Indiana Farmers Markets Price Reports: How, Where, and Why October 24, 2017 - From Issue: 637 By: Allan Pinto and Ariana Torres Read More Farmers markets are a centerpiece of local food systems. These markets connect farmers with consumers and provide important economic benefits. While Indiana farmers can take advantage of the opportunities from[Read More…] Article Categories: Vegetable Crops – General Article Tags: Ag Economics – General 1 (current) 2Page 1 of 2
5 Social Media Best Practices to Help You Increase Sales April 12, 2018 - From Issue: 640 By: Ariana Torres Today, seven out of 10 Americans use social media to share information, find entertainment, and engage with businesses (Pew Research Center, 2017). Social media have become an important information source[Read More…] Article Tags: Ag Economics – General
Indiana Farmers Markets Price Reports: How, Where, and Why October 24, 2017 - From Issue: 637 By: Allan Pinto and Ariana Torres Read More Farmers markets are a centerpiece of local food systems. These markets connect farmers with consumers and provide important economic benefits. While Indiana farmers can take advantage of the opportunities from[Read More…] Article Categories: Vegetable Crops – General Article Tags: Ag Economics – General
